Reports and downloads

The Reports page shows how many texts you sent in a month, how many arrived, who opted out and who replied. You can also download your contacts, opt-outs, blast results and inbox as spreadsheet files.

Everyone on your team (owners and team members) can see Reports and download files.

Open your report

1. In the menu on the left, click Reports.
2. You see this month’s numbers. To see another month, pick it from the month box and click Show, or use the arrow buttons.

Days and times use your company’s time zone (you’ll see it under the page title). So “October” means October 1 at midnight to October 31 at 11:59 PM where your business is.

What the numbers mean

Number	What it counts
Texts sent	Every text that went out this month: blasts, automations, replies you typed in the Inbox, and the automatic replies to STOP and HELP.
Plan usage	How much of your monthly plan you used. A long text counts as more than one (each 160 characters is one), and a picture text counts as 3.
Delivered	Texts the phone company confirmed reached the phone.
Delivery rate	Delivered out of texts sent. Some carriers don’t send a confirmation right away, so this can go up for a day or two after a blast.
Failed	Texts that didn’t get through this month, including ones that never left (for example because your monthly limit was reached).
Opt-outs	Numbers added to your opt-out list this month: people who texted STOP, and numbers you added yourself. Someone who opted out and then texted START again isn’t counted.
Replies received	Texts people sent you this month. STOP, START and HELP don’t count as replies.
New contacts	Contacts added this month (imported, added by hand, or joined by sign-up).
New sign-ups	People who joined by texting your sign-up keyword or filling in your sign-up page. Someone who was already on the list isn’t counted again.

Texts sent per day

The bar chart shows how many texts went out each day of the month. Point at a bar to see the exact number, or click Show as a table to see every day as a list.

Blasts

One row for each blast scheduled that month:

• Recipients: how many people the blast was for.
• Delivered: the share of sent texts the carrier confirmed.
• Failed: texts that didn’t get through.
• Opted out after: people from this blast who texted STOP in the 3 days after it went out.
• Replies: people from this blast who texted you back in the 3 days after it went out.

Click a blast’s name to open it.

Automations

One row for each automation, showing that month: how many people started it, how many texts it sent, how many were delivered, and how many people left it by opting out.

Top failure reasons

Why texts didn’t get through, in plain words, with the most common reason first. The usual ones:

Reason	What it means	What you can do
Number not in service	The number is disconnected or not in use anymore.	Remove it from your contacts.
Not a valid phone number	The number is mistyped or doesn’t exist.	Check the number and fix it.
Landline can’t receive texts	It’s a home or office landline.	Ask the person for a mobile number.
Carrier blocked / Carrier blocked it as spam	The phone company filtered the text.	Avoid link shorteners like bit.ly, ALL CAPS and lots of $ or !!!. Make sure your texts match what people signed up for. Contact Dial Raven support if it keeps happening.
Person blocked texts with their carrier	The person blocked texts from businesses with their phone company.	Nothing to do; they can’t get your texts.
Phone was off or out of reach	The phone was off or had no signal for a long time.	It may work next time.
Carrier never confirmed delivery	The phone company never told us whether it arrived.	Usually nothing. If you see a lot, contact support.
Your monthly text limit was reached	Your plan’s limit for the month ran out.	Wait for next month or ask Dial Raven about a bigger plan.
Your texting number or account was turned off	Your number or account was paused.	Contact Dial Raven support.

If we don’t recognize a reason, you see the phone company’s own words.

Download your data (CSV files)

Downloads are spreadsheet files (CSV). They open in Excel, Google Sheets or Numbers. Each file has everything, not just one month, and the dates use your company’s time zone.

File	Where to find it	What’s in it
Contacts	Contacts page, Download CSV (or Reports)	Name, phone, email, lists, how and when they agreed to get texts (consent), and whether they opted out.
Opt-outs	Opt-outs page, Download CSV (or Reports)	Every opted-out number, why (texted STOP, added by you), when, and the contact’s name if they’re saved.
Compliance record	Reports page	Every contact with their consent record and opt-out status, plus every opted-out number that isn’t a saved contact. Keep this if a carrier or lawyer ever asks how people agreed to your texts.
Blast results	Open a blast, click Download results	One row per person: phone, name, status, when it was sent, delivered or failed, and the reason in plain words.
Inbox history	Inbox page, Download history (or Reports)	Every text in your inbox conversations: phone, name, sent or received, the text, time and status.

Files are named after your company, what’s in them and today’s date, like sunrise-bakery-contacts-2026-10-26.csv.

Good to know

• Big lists are fine. A file with 100,000 contacts takes a few seconds to download.
• A cell that starts with ': if a name or text started with =, +, - or @, the file adds a ' in front. That stops a spreadsheet from treating it as a formula, which keeps your computer safe. Phone numbers are written like (215) 555-0100, so they don’t get one.
• Keep files safe. These files have your customers’ phone numbers. Store them somewhere private and delete copies you don’t need.
• Each download is recorded (who, what and when) so Dial Raven can help if you ever need to know who downloaded your data.